Payment Gateway Integration On Websites

Various Methods of Payment Gateway Integration On Websites

Accepting an online payment is never a hassle-free task for any merchant. The world is moving toward a cashless economy and the new demand for accepting payments with social distancing forces every business to accept online payments.

A suitable payment gateway integration is essential to accept online payments for your online business. As the demand for online shopping is growing daily, merchants worldwide try to offer their customers more flexible, convenient, and secure experiences.

As a merchant, you ought to provide your clients with a secure, quick, and simple payment method whether you run an eCommerce site or are just maintaining your online presence. Your client’s and company’s needs must be met by your chosen payment method. It must be secure against fraud, accept a wide range of payment options, be user-friendly, and work with your platform.

In accepting online payment, payment gateway integration is vital in keeping transactions safe and secure and making customers happy.

Here, you will learn the way to payment gateway integrations Poland.

What are Payment Gateways?

Before discussing the payment gateway integration methods, we must understand what payment gateways are.

In a simple sentence – A payment gateway is a bridge between the websites and the payment processor. It securely transfers the customer’s sensitive information between merchant websites and payment processors.

Generally, it’s an online replica of the actual point-of-sale terminals you see in retail establishments. The credit card data, expiration date, and CVV code are all encrypted by a payment gateway to ensure transaction security and safeguard your website from fraud.

What is a Merchant Account?

The business owner should have a merchant account to accept online payment. A merchant account is a type of bank account that is used to send and receive digital payments. Acquiring bank offers the merchant account.

Having a merchant account is also challenging as not all acquiring banks offer their services to all types of businesses. On the other hand, the merchant should also submit lots of documents and maintain transparency between their acquiring bank and business model.

Acquiring banks also charge for their services’ financial risks and regular fees.

Payment Gateway vs Payment Processor

Before moving to the payment gateway integration methods, you need to know the difference between a payment gateway and a payment processor.

The key responsibility of the payment gateway is to collect the card information and securely send it to the payment processor, which is the first step of the transaction cycle.

The payment processor securely sends the information and pertinent buyer data from the customer’s bank to the merchant bank and vice-verses; when a successful transaction, the payment gateway notifies the buyer of its outcomes, including approval or rejection statuses.

Different Methods of Payment Gateway Integrations

Let’s go over the four most popular payment gateway integration methods for an online store: hosted, self-hosted, API or non-hosted, and local bank integration.

Hosted Payment Gateways –

While making the payments, the payment service provider redirects the customers to the third-party checkout systems. This type of payment gateway is called the hosted payment gateway. It means that the customer has to shift to some other page to complete the checkout process.

Here, the customer is directed to an externally hosted payment page via a hosted solution to handle the fee from a customer to the merchant. Once the confirmation is done, the customer returns to the website. Then the checkout process is completed.

The most popular hosted payment gateways are – PayPal, Stripe, and Amazon Pay.

Advantage –

• It does not require PCI compliance.

• The entire procedure is entirely adaptable.

• It offers plug-and-play plugins for online businesses.

• The integration process is relatively easy.

• The service provider is in charge of data protection.

Weaknesses –

• It redirected the customer to the external site, which is not comfortable for most customers.

• It has a limited brand option.

• The payment service provider handles the whole process.

Non-Hosted Payment Gateways or apis –

Non-hosted payment gateway is also known as APIs or onsite payment gateway. It allows the customer to complete the checkout process on an e-commerce site using API (Application programming interface).

With this payment gateway integration, the customer does not redirect to another page to complete the transaction process. Using this integration method, the merchant can manage the whole checkout page from beginning to end in a hassle-free manner.

Instantcharge offers non-hosted payment gateways. Merchant can easily use their brand name on the checkout page. You can get all the solutions in one place with Instantcharge.

Advantage –

• Merchant can easily modify the checkout page according to their needs.

• It offers faster checkout operations.

• It is device friendly – across mobiles, tablets, and so on.

Weakness –

• It required technical support and maintenance.

• Merchant has to take responsibility for covering all the data protection concerns.

Self-Hosted Gateways

The self-hosted gateway is an optional, containerized variant of the managed gateway that comes standard with every API Management service. Hosting your APIs and gateways in the same environments is helpful. As a merchant, you can improve API traffic flow and meet API security and compliance standards by using the self-hosted gateway.

This approach is probably the best fit if you expect complete control over every customer’s payment. End-to-end encryption allows all transactions to be accommodated on a website using the self-hosted integration method before being sent to the gateway. The most popular self-hosted gateways are Shopify payments provider by Stripe and Quickbooks Commerce’s B2B.

Advantages-

• The merchant has complete control over the payments.

• Merchant can easily customize their style according to their needs.

• Suitable for user experience.

Weaknesses –

• There is no technical support for it.

• There is the possibility that system failures take place as the checkout and payment processes happen in the same place.

• It is required that you adhere to PCI.

Local Bank Integration –

Here, in this payment gateway integration method, merchants shift funds locally to the customer bank. Once the payment process is completed, the customer returns to the landing page. The landing page indicates a successful money transfer.

Advantage –

• This payment gateway integration is the best option for small and medium-sized businesses that need a single payment.

Weaknesses –

• Due to the basic features, it has a limited user experience. For example – The customer won’t be able to return funds.

How to Integrate the Payment Gateway On Your Websites?

The payment gateway integration process depends on your selected gateways. However, there are some common steps.

For example – If you select the hosted payment gateways, you need to get an SSL certificate, and also you have to connect your websites with the payment gateways. As a merchant, you must obtain the gateway’s credentials, such as merchant ID, MWS access key, secret key, etc.

If you select the non-hosted payment gateway poland, then your priority is security. You should make sure that your security measures are adequate. However, you should be able to do this by utilizing some of the robust APIs and widely accessible modules. You also want to confirm that mobile phone customers can use your payment gateway and that it accepts various payment methods.

Final Thoughts –

Now, you know about the different methods of payment gateway integrations. As a merchant, you can understand that using an unsuitable payment gateway could turn off your customers and result in a loss in your business. Check out what your competitors are using and gauge their efficacy before choosing a payment gateway so you can give your customers the best choices.

A third-party payment gateway poland is the best option for small businesses regarding integration methods. For a more prominent market, it is better to use a customized version like instantcharge.

More Blog: Accept Online Payments with Instantcharge and Ensure Huge Online Payment Transactions for Your Business

Ecommerce Payment Processing Solution Can Streamline And Expedite Payments In Your Industry Vertical

In the United States, it is predicted that in 2022, more than 80% of transactions will not include cash. Additionally, it is predicted that online payment transaction values would increase by more than 15% between 2020 and 2025.

eCommerce payment gateway can streamline and expedite payments in an increasingly cashless society where most payment services are carried out online or through credit cards. This benefits both customers and businesses.

Payment gateways are a type of merchant service that handles credit card processing for both traditional brick-and-mortar establishments and e-commerce websites. They might be viewed as the electronic equivalent of a cash register. However, it must be practical and safe, just like any cash register.

It is crucial to comprehend how payment gateways operate, what to search for, and what possibilities are available before choosing one.

What is the function of a Payment Gateway?

Whether you are purchasing anything online or at a physical store. A payment gateway serves as the main component in the payment processing system.

The front-end mechanism of a transaction is what gathers, transmits, and authorizes client data in real time to a merchant’s bank, where the transaction is subsequently processed.

eCommerce Payment Processing Types

Payment gateways often come in three different categories:

In-person payments

The benefits are now reversed; you’ll have more authority and responsibility.

The checkout procedure and payment processing are handled entirely through your system in large-scale organizations. It frequently use on-site payments handled on their own servers.

Every factor matters if you process payments on-site, and every enhancement to the customer experience can have a significant impact on your bottom line. This is especially true for retailers with high sales volumes.

On-site checkout with off-site payment

With this approach, the front-end checkout will take place on your website. But the back-end payment processing will take place at the gateway.

Similar to redirected payment gateways poland, this technique can streamline the payment procedures while enhancing back-end security.

The drawback is that you won’t be able to fully manage the user’s experience via the payment gateways. If you want to go this path, make sure you have faith in the payment gateway’s security.

Redirects

Redirects frequently offer options for different payment options, like a business permitting PayPal. A redirect occurs when the gateway directs a consumer to the PayPal payment page to finish the transaction.

A Redirect gateway enables a small firm to include the ease of use and security of a larger platform. Redirects have the advantage of being simple for the store. But they also entail less control for the business and require customers to take an extra step.

Payout Gateways Restrictions

Not every payment gateway is created same. You must be aware of and willing to accept some restrictions when selecting a payment gateway, many of which are built into the system itself.

Take a closer look at the following:

Rarely do gateways allow all kinds of cards or payments

Although many suppliers of payment gateways prefer to push the versatility of their products. They frequently don’t mention the instances in which they can’t take payments from particular card issuers and processing portals.

Make sure you are aware of the requirements for your consumers, the restrictions, and the exclusions before choosing a payment gateway.

Customers from abroad might not have a eCommerce Payment Gateway

A merchant’s payment gateway must be compatible with a variety of online retailers and payment systems if they want to reach a large international audience. For instance, Alipay is far more widely used in China than payment methods that US clients may be accustomed to.

Additionally, costs may be higher for customers from abroad. For both domestic and foreign transactions, many payment gateway providers impose flat transaction costs; however, some levy higher fees for cross-border transactions.

Think about integrating other technologies into your e-commerce platform so you can accept payments in 25 different currencies with a fully localized international checkout procedure.

Security holes

Security has to be the first priority in a world that is becoming more and more digital. A recent study found that almost two-thirds of customers would cease doing business with a retailer who had experienced a security breach.

There are a few security flaws you should be aware of even if a good payment gateway should be secure:

Data breaches: The majority of payment gateways use TLS encryption to protect sensitive processing data, such as credit card numbers, however once the data is on a server, the server itself continues to pose a danger.

Issues with mobile payments: Even though you have a lot of security under your control throughout the transaction, you still have no control over who has access to your customer’s mobile device.

Malware: Malware that reads passwords and compromises user accounts can transmit transactions through secure payment gateways that appear to be legitimate even when they are actually fraudulent.

A secure Payment Gateway for eCommerce Poland to select

There are several factors to take into account when choosing a payment gateway, but none more so than security. In a study by Experian, 55% of consumers rated security as the most crucial element of their online experience, and 49% wanted companies to make their online security more obvious.

What Methods of Payment Do Your Customers Use?

It’s one of the first questions you should ask: what payment methods do your customers already use?

You’ll encounter fewer problems and potential security risks if you stack your payment gateways and facilitate a payment type they can use.

Will The Instantcharge Payment Processing Work With Your Current Technology?

Before choosing a payment gateway poland, consider how well its APIs will integrate and work with any existing technology platforms you use. Choosing a gateway that is distinct from your solutions will only complicate and slow payments.

There are numerous customizable gateways such as Instantcharge available that can be easily integrated with your platform of choice. Choosing one of them will make your life and the lives of your customers easier.

Read More Blog: Best Payment Gateway Integration Drives Robust Payment Processing Experience